Google Ads
Learn how to create search, display, video and lead generation campaigns with proper keywords, ads, budget and conversion tracking.
Enroll in the best Advanced Digital Marketing Course in Dehradun covering SEO, Google Ads, social media, and analytics.
HANDS-ON DIGITAL MARKETING TOOLS
Learn the tools used by digital marketers for SEO, ads, analytics, social media, content creation, AI-powered marketing, reporting and lead generation. These tools help students build practical skills for jobs, freelancing and business growth.
Learn how to create search, display, video and lead generation campaigns with proper keywords, ads, budget and conversion tracking.
Track website traffic, user behavior, conversions and campaign performance using GA4 reports and insights.
Learn tracking setup, event tracking and conversion tags without depending fully on coding.
Monitor website indexing, keyword performance, search clicks, impressions and SEO issues.
Research keywords for SEO and Google Ads campaigns with search volume and competition ideas.
Create Facebook and Instagram campaigns for leads, engagement, traffic, retargeting and sales.
Design social media creatives, ad banners, thumbnails, presentation graphics and simple brand visuals.
Understand website pages, blog posting, SEO-friendly structure and landing page basics for digital marketing.
Use AI for content ideas, blog outlines, ad copy, email drafts, social media captions and campaign planning.
Learn email campaigns, audience lists, lead nurturing, subject lines, newsletters and basic automation.
Create simple marketing reports and dashboards for SEO, ads, traffic and campaign performance.
Optimize local business listings for Google Maps ranking, reviews, local visibility and lead generation.
Practice keyword research, competitor analysis, backlink checking and SEO audit using professional SEO tools.
Learn video optimization, titles, descriptions, thumbnails, analytics and YouTube growth basics.
Learn what digital marketing is and how businesses use online platforms for brand awareness, traffic, lead generation, sales and customer retention. This module covers traditional marketing vs digital marketing, marketing funnel, customer journey, buyer persona, branding basics and online business models.
Understand how to create a complete digital marketing strategy for a business. Learn how to define business goals, target audience, marketing channels, campaign objectives, content plan, advertising budget, lead generation process and reporting system.
Learn why a website is important for digital marketing. This module covers domain name, hosting, CMS, WordPress basics, website structure, landing pages, navigation, forms, call-to-action buttons and important website sections required for SEO and paid ads.
Learn how to create landing pages that convert visitors into leads. Topics include landing page structure, headline writing, offer section, CTA placement, lead forms, WhatsApp button, call button, thank-you page, trust signals, testimonials and conversion rate optimization basics.
Understand how search engines work and why SEO is important for long-term organic traffic. This module covers keyword research, short-tail keywords, long-tail keywords, search intent, competitor keyword research, keyword planning and content mapping for website pages and blogs.
Learn how to optimize web pages for Google ranking. Topics include title tags, meta descriptions, headings, URL structure, internal linking, image ALT tags, keyword placement, readability, schema basics and SEO-friendly content structure.
Learn how technical issues affect website ranking and user experience. This module covers indexing, crawling, XML sitemap, robots.txt, HTTPS, duplicate content, 404 errors, 301 redirects, canonical tags, page structure and manual SEO audit process.
Understand website performance from a digital marketer's point of view. Learn page speed basics, mobile user experience, image optimization, layout shift, loading speed, PageSpeed report reading and how to coordinate with developers for performance improvements.
Learn how backlinks and brand authority improve SEO. This module covers dofollow and nofollow links, anchor text, guest posting basics, local citations, backlink quality, harmful links, competitor backlink research and safe off-page SEO practices.
Learn how local businesses rank on Google Maps and local search results. Topics include Google Business Profile setup, profile optimization, local keywords, reviews, NAP consistency, local landing pages, service area targeting and local lead generation strategy.
Learn how to use Google Search Console to track SEO performance. This module covers search clicks, impressions, average position, indexing issues, sitemap submission, page experience, keyword performance and basic SEO reporting.
Learn how to track website visitors and understand user behavior using Google Analytics 4. Topics include traffic sources, events, conversions, engagement, landing pages, audience reports and campaign performance analysis.
Understand how tracking works in digital marketing campaigns. Learn Google Tag Manager basics, tracking codes, event tracking, form tracking, button click tracking, conversion tags and how marketers use tracking data for better decisions.
Learn how paid advertising works on Google. This module covers Google Ads account structure, campaign types, keyword match types, negative keywords, ad groups, responsive search ads, ad assets, quality score, ad rank, budget planning and campaign launch process.
Learn how to improve Google Ads performance after launching campaigns. Topics include bidding strategies, search terms report, conversion tracking, display ads, remarketing audiences, campaign reports, budget optimization and ROI improvement.
Learn how YouTube Ads and Performance Max campaigns help in brand awareness, traffic and lead generation. This module covers video ad basics, audience targeting, campaign objectives, creative planning, performance tracking and optimization basics.
Learn how to create a strong social media strategy for brands, local businesses and personal brands. Topics include platform selection, content pillars, brand voice, content calendar, audience research, engagement strategy, hashtags, captions and community building.
Learn how to use Facebook for business growth, brand awareness and local lead generation. This module covers Facebook Page setup, profile optimization, post planning, Facebook groups, content strategy, engagement growth and organic promotion methods.
Learn how to grow a brand on Instagram using profile optimization, reels, stories, highlights, captions, hashtags, content calendar and engagement strategy. Students will also learn how to plan Instagram content for local businesses, institutes, services and personal brands.
Learn how to run paid campaigns on Facebook and Instagram. This module covers Meta Business Suite, Ads Manager, campaign objectives, audience targeting, custom audiences, lookalike audiences, pixel basics, lead generation campaigns, engagement campaigns and retargeting.
Learn how to use YouTube for brand growth, education-based marketing and lead generation. Topics include YouTube channel setup, video keyword research, title writing, description writing, tags, thumbnails, playlists, YouTube SEO, Shorts strategy, analytics and subscriber growth basics.
Learn how LinkedIn is used for professional branding, B2B marketing and lead generation. This module covers LinkedIn profile optimization, company page basics, content strategy, connection building, professional posting, lead generation, personal branding and LinkedIn outreach basics.
Learn how Quora can be used for content marketing, authority building and traffic generation. Topics include profile setup, question research, answer writing, keyword-based answers, helpful content writing, brand positioning, link placement and Quora traffic strategy.
Learn how Pinterest works as a visual search engine for traffic and brand discovery. This module covers Pinterest account setup, board creation, pin design, keyword-rich pin titles, descriptions, Canva pin creation, niche research and traffic generation strategy.
Learn how to create content that attracts, educates and converts users. Topics include blog ideas, video ideas, landing page copy, social media copy, ad copy, email copy, hooks, call-to-action writing, storytelling and content repurposing across platforms.
Learn how graphic design is used in digital marketing for social media posts, ads, banners, thumbnails, posters and brand promotion. This module covers color combination, font selection, layout balance, image selection, brand consistency and creative planning.
Learn how to use Canva and Adobe Express to create professional-looking marketing designs without advanced design knowledge. Topics include templates, brand kits, background removal, image editing, social media post design, Instagram story design, Facebook post design, ad banner design and YouTube thumbnail creation.
Learn basic video editing skills required for modern digital marketing. This module covers trimming, cutting, adding text, transitions, background music, captions, voice-over basics, video resizing, reel formatting, YouTube Shorts formatting and simple promotional video creation.
Understand how email marketing helps in lead nurturing and customer retention. Learn email list building, lead magnets, segmentation, newsletter planning, promotional emails, automation basics, subject lines, email copywriting and funnel strategy.
Learn how WhatsApp can be used for local business marketing and lead follow-up. Topics include WhatsApp Business profile setup, quick replies, labels, catalog basics, broadcast basics, enquiry handling, lead follow-up scripts, Google Sheet CRM and lead status tracking.
Learn how automation improves follow-up and conversions. This module covers lead magnets, email sequences, WhatsApp follow-up flow, retargeting journey, customer journey planning, basic automation workflows and lead nurturing strategy.
Learn how to manage brand image online. Topics include Google reviews, review request process, negative review handling, review reply templates, social media comments, testimonial collection, brand monitoring and trust-building strategy.
Learn how to use AI tools to speed up digital marketing work. Topics include AI for keyword ideas, blog outlines, content briefs, social media captions, ad copy, email drafts, customer research, competitor analysis, content calendar planning and workflow automation.
Learn how to create professional reports for SEO, ads, social media and website performance. This module covers weekly reports, monthly reports, Google Sheets tracking, Looker Studio dashboard basics, campaign analysis and client presentation.
Understand safe and professional digital marketing practices. Topics include Google Ads policy basics, Meta Ads policy basics, misleading claims, restricted content, customer data privacy, consent, spam prevention and ethical marketing communication.
Learn how digital marketing works for online stores and product-based businesses. This module covers product page optimization, product descriptions, shopping ads basics, marketplace listing basics, product creatives, offer planning and conversion-focused promotions.
Learn how brands use creators, influencers and affiliate partners for promotion. Topics include influencer selection, campaign planning, collaboration brief, affiliate links, commission basics, tracking, content approval and performance measurement.
Learn how to present your digital marketing skills professionally. This module covers portfolio creation, project reports, client proposal basics, service packaging, pricing basics, interview preparation, resume guidance, freelancing profile setup and live project presentation.
Work on practical digital marketing tasks through live projects and internship support. Students practice SEO audit, keyword research, content planning, ad planning, social media calendar, analytics report, lead generation strategy and campaign presentation for real business scenarios.
CAREER PATHWAYS & GROWTH
After completing the Advanced Digital Marketing Course in Dehradun at ACME IT Centre, students can explore job, freelancing and business-growth opportunities. Starting roles may offer ₹15,000–₹25,000 per month depending on skills, portfolio, interview performance and company requirements.
Manage digital marketing activities like SEO, social media, paid ads, reports and lead generation for businesses.
Improve website ranking on Google through keyword research, on-page SEO, technical SEO, content optimization and link building.
Plan and manage social media content, captions, posting schedules, engagement and brand communication across platforms.
Create and manage Google Ads campaigns for traffic, leads, calls and conversions with proper tracking and optimization.
Run paid campaigns focused on leads, sales, ROI and campaign performance across Google, Meta and other ad platforms.
Create blogs, website content, social media posts, email content and content strategies for brand growth and conversions.
Build email campaigns, newsletters, lead nurturing flows and customer communication campaigns for businesses.
Plan and execute campaigns to generate quality leads for local businesses, service providers, institutes and online brands.
Offer SEO, social media, ads, content and lead generation services to local businesses and online clients.
Lead digital marketing strategy, manage campaigns, guide team members and improve business growth through online channels.
The Advanced Digital Marketing Course in Dehradun at ACME IT Centre is a six-month practical program for students, job seekers, freelancers, business owners, and working professionals. You learn SEO, Google Ads, Meta Ads, social media marketing, analytics, content strategy, WordPress, email marketing, and AI-assisted campaign workflows through guided practice and live projects.
The program moves from marketing fundamentals to campaign execution. Instead of learning only theory, you work on keyword research, website optimization, ad creation, audience targeting, landing pages, conversion tracking, reporting, and performance improvement. This approach helps you understand not only how each channel works, but how SEO, advertising, content, analytics, and lead follow-up work together in a complete digital strategy.
The curriculum covers the channels and tools used by modern marketing teams to attract relevant audiences, generate enquiries, measure results, and improve return on investment.
Learners who want deeper specialization can also explore ACME IT Centre’s Advanced SEO Course and Google Ads Course.
During the Advanced Digital Marketing Course, you complete practical assignments that can be organized into a job or freelance portfolio. Activities include a website SEO audit, keyword map, optimized landing-page plan, Google Ads campaign structure, Meta Ads audience plan, monthly social media calendar, analytics report, lead-generation funnel, and final campaign presentation.
Each project is designed around a business objective rather than a software demonstration. You learn to explain the audience, offer, channel selection, tracking plan, expected outcome, and optimization decisions. This makes your work easier to present during interviews, client discussions, internship reviews, or business planning.
Practice includes Google Analytics 4, Google Search Console, Google Tag Manager, Google Ads, Google Keyword Planner, Meta Ads Manager, Canva, WordPress, Looker Studio, Google Business Profile, YouTube Studio, and selected AI tools. Official references are used where appropriate, including Google Skillshop, the Google SEO Starter Guide, and Meta Blueprint learning resources.
Tools support the learning process, but the training emphasizes strategy, measurement, and decision-making. Students learn why a campaign is structured in a particular way, which metrics matter, how to identify weak performance, and what to test next.
This advanced digital marketing course includes practical assignments, trainer feedback, portfolio-building guidance, job and interview preparation, recorded learning support, a one-month internship component, and an ACME IT Centre course completion certificate. Progress is assessed through completed work, campaign planning, reports, and the ability to explain implementation choices clearly.
Certification confirms course completion; employability depends on practice quality, portfolio strength, communication, interview performance, and continued learning. The program does not promise a guaranteed job or a fixed salary.
Choose the Advanced Digital Marketing Course if you want a six-month, multi-channel program with deeper implementation, analytics, paid advertising, automation, portfolio projects, and internship support. It is suitable for learners preparing for marketing roles, freelancers building client services, business owners managing acquisition, and professionals moving into digital strategy.
Beginners who want a shorter introduction before committing to the advanced track can compare the foundation Digital Marketing Course. The two programs serve different learning depths, which helps you select the course that matches your experience, time, and career goal.
Classes are taught in Hinglish with practical demonstrations, assignments, hybrid learning support, and recorded-session assistance. The course is led by Ganesh Bhatt, whose instructor profile outlines his training background and areas of expertise. Students are expected to practice regularly on a laptop, complete assignments, ask questions, and maintain a portfolio of their work.
After sufficient practice, learners can pursue entry-level roles such as Digital Marketing Executive, SEO Executive, Social Media Executive, Google Ads Executive, Content Marketer, Email Marketing Executive, and Lead Generation Specialist. Freelancers can package selected services for clients, while business owners can apply the same planning and reporting methods to their own campaigns.
The Advanced Digital Marketing Course also supports long-term skill growth because the curriculum connects channel execution with measurement. You learn to review traffic, leads, conversions, cost, engagement, search visibility, and campaign quality before recommending improvements.
If you are comparing an Advanced Digital Marketing Course in Dehradun, review the curriculum depth, project work, trainer access, tracking practice, portfolio output, and support included—not only the fee. ACME IT Centre combines these areas in one structured program designed to help learners apply digital marketing skills responsibly for jobs, freelancing, and business growth.
The Advanced Digital Marketing Course is one of many practical computer courses in Dehradun at ACME IT Centre. Explore the full range and choose the learning path that fits your career goals.
IT Trainer in Dehradun | Web Development, Digital Marketing, Data Analysis & Computer Skills
Co-Founder and Lead Trainer at ACME IT Centre with 12 years of experience in practical, beginner-friendly IT and career skills training in Dehradun.
"I am from Almora and this was the best investment I have made in my education. Mr. Ganesh Bhatt is a wonderful mentor who goes beyond the curriculum to ensure students truly understand digital marketing. The way he explains PPC campaigns, keyword research, and website optimization is outstanding. After this course, I landed a job at a digital marketing agency in Dehradun. Excellent course!"
"I am from Uttarkashi and I enrolled in this digital marketing course to upgrade my skills. Mr. Ganesh Bhatt is an experienced and passionate trainer who makes learning very enjoyable. The course content is regularly updated with the latest trends in digital marketing. I particularly enjoyed learning about content marketing strategy and video marketing. The course fee is very reasonable compared to similar courses elsewhere. A very good learning experience overall."
"I am from Kotdwar and had always wanted to learn digital marketing professionally. ACME IT Centre and Mr. Ganesh Bhatt made my dream come true. The course is very detailed and covers everything from website design basics to advanced marketing analytics. The way Mr. Bhatt explains Google Search Console and keyword research tools is absolutely brilliant. I now work as a digital marketing executive at a startup in Noida. Best decision of my career!"
"I am from Joshimath and I joined this digital marketing course to explore new career opportunities. Mr. Ganesh Bhatt is an exceptional instructor who delivers quality content with real-world insights. The course curriculum is comprehensive and updated with the latest industry practices. Topics like video SEO, influencer outreach, and programmatic advertising were truly eye-opening for me. I have since launched my own YouTube channel and blog which is generating income. A truly transformative course for anyone from Uttarakhand!"
No, you do not need previous marketing or technical experience because the course starts from fundamentals and gradually moves to advanced strategies suitable for beginners and intermediate learners.
Yes. On completing the course you receive a course completion certificate from ACME I.T. Centre, which has been providing practical computer education in Dehradun since 2021.
This is an institute certificate issued by ACME I.T. Centre. It is not a government-recognised or university-affiliated qualification. What it records is the practical skills you have actually been trained and assessed on — which is what most employers ask you to demonstrate at interview for office, data entry and back-office roles.
You learn AI-powered strategies such as using ChatGPT and other AI tools for content writing, campaign planning, SEO research, ad copy, social media ideas, and productivity, along with prompt engineering to get better results in real marketing workflows.
The lecture mode is in Hinglish, making complex digital marketing concepts easier to understand for learners comfortable with a mix of Hindi and English.
Yes. Businesses of every size market online, so skilled digital marketers who know SEO, paid ads, analytics and AI tools stay in strong demand. This advanced course prepares you for roles like Digital Marketing Executive, Performance Marketer and Lead Generation Specialist, plus freelancing and running your own campaigns.
The program is heavily practical, with live examples, assignments, real-world case studies, and hands-on work on websites, campaigns, SEO projects, and social media to ensure you can implement what you learn.
The course includes placement support, where you get guidance aligned with real-world implementation, helping you become job-ready for roles in SEO, social media, paid ads, and freelance digital marketing projects.
This course is a 6‑month, career-focused program that covers SEO, Google Ads, social media marketing, content marketing, analytics, and AI-powered digital marketing, with a strong emphasis on practical implementation.
The Advanced Digital Marketing Course runs for 6 months, giving you enough time for concept learning, practical work, and project implementation. The upcoming batch start date is shown alongside the fees on this page — contact the centre to confirm your seat and timing.
The limited-time offer fee for this course is ₹35,999, discounted from the regular price of ₹40,000, making it a value-focused option for an in-depth, 6-month advanced program.
The Advanced Digital Marketing course at ACME IT Centre is a 6-month AI-powered programme priced at ₹35,999 (from ₹40,000). It includes premium tool access, a 1-month internship, hybrid classes with recorded support, job and interview preparation, and a completion certificate. Contact the institute to confirm the current fee and batch.
Entry-level roles like Digital Marketing Executive, SEO Executive or Google Ads Executive in India typically start around ₹15,000–25,000 a month, while performance marketers and lead-generation specialists can earn ₹18,000–30,000+ with experience. Freelancing and business growth add income too. Pay depends on skills, portfolio and interview performance.
After completing the course, you can pursue roles like digital marketing executive, SEO specialist, social media marketer, Google Ads executive, content marketer, freelancer, or digital marketing consultant, and you can also apply these skills to grow your own business.
The course provides access to 50+ premium tools and includes live practice on industry-standard platforms like Ahrefs for SEO, along with various tools for ads, content, analytics, automation, and design.
The curriculum includes modules on the modern digital marketing ecosystem, codeless web architecture and content management, complete SEO (on-page, technical, and local/maps), high-ROI paid advertising with Google and Meta Ads, social media strategy with AI automation, and analytics plus client onboarding and freelance career building.
The course is led by Mr. Ganesh Bhatt, an IT trainer and digital marketing expert with 12+ years of experience, known for a practical, implementation-focused teaching approach.
The course is designed for students, business owners, freelancers, working professionals, and anyone who wants to build or upgrade a career in digital marketing and online business growth.
Yes, you will learn to plan, build, and manage websites using WordPress along with tools like Elementor and WooCommerce so you can launch professional business and e‑commerce sites.
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