Google Ads
The primary platform for creating and managing paid search and display ad campaigns.
Master Google Ads: Complete Training from Beginner to Practitioner
Learn to create and manage Google Ads campaigns, target the right audience, and grow your business with paid advertising.
Get trained by Mr Ganesh Bhatt
What you'll learn
Google Ads account setup and campaign structure
Keyword research and match types
Ad copywriting and ad extension setup
Audience targeting and remarketing strategies
Bidding strategies and budget management
Conversion tracking and performance measurement
Campaign optimization and ROI improvement
HANDS-ON TOOLS & PLATFORMS
Tools You Will Learn
In this course you will get hands-on experience with industry-standard tools used by professional digital marketers and PPC specialists.
Google Keyword Planner
Used for finding the best keywords, analyzing search volume, and planning campaign budgets.
Course Content
4 sectionsIntroduction to Google Ads
Overview of Google Ads, account setup, billing, and understanding the Google Ads dashboard.
Keyword Research & Campaign Types
Search, Display, Shopping, and Video campaigns; keyword planning and match types.
Ad Copywriting & Bidding Strategies
Writing high-converting ad copies, choosing bidding strategies, and managing budgets effectively.
Conversion Tracking & Campaign Optimization
Setting up conversion tracking, analyzing performance data, and optimizing campaigns for better ROI.
CAREER PATHWAYS & GROWTH
Career Opportunities
Google Ads is one of the most in-demand skills in digital marketing. After completing this course, you will be ready to pursue exciting career opportunities in paid advertising and digital marketing.
PPC Executive
₹2.5L – ₹5L/yearManage paid search campaigns, analyze performance metrics, and optimize ad spend for maximum ROI.
Digital Marketing Executive
₹5L – ₹10L/yearPlan and execute digital marketing campaigns across Google Ads and other paid channels to drive business growth.
Requirements
- Basic knowledge of computers and internet browsing
- A Google account to access Google Ads
- No prior digital marketing experience required
Description
Google Ads is the world’s most powerful paid advertising platform, helping businesses reach customers who are actively searching for their products and services. This course is designed to take you from complete beginner to a confident Google Ads practitioner.
Whether you are a student, business owner, freelancer, or marketing professional, this course gives you the practical skills and real-world knowledge to plan, create, and optimize Google Ads campaigns that deliver measurable results.
You will learn how Google Ads works, how to structure campaigns, write compelling ad copies, choose the right keywords, set budgets, track conversions, and continuously improve your campaigns for better ROI. Every concept is taught with practical examples and hands-on exercises.
By the end of this course, you will have the confidence to independently manage Google Ads campaigns and generate qualified leads and sales for any business.
Instructors
Mr Ganesh Bhatt
IT Trainer & Digital Marketing Expert
5.0 Rating
12+ Yrs Experience
Mr. Ganesh Bhatt is a professional and experienced IT Trainer with a strong mission to educate, guide, and empower students to build successful careers...
Master Google Ads: Complete Training from Beginner to Practitioner